Naya Daur – PBN

During 2017-2022, PBN supported the launch and activities Naya Daur as a bi-lingual progressive digital media platform aiming to inform and educate Pakistanis at home and abroad.

Initially, ND started as a Facebook platform. Later, it set up a Youtube channel and in early 2018 the outlet created websites in English and Urdu. ND publishes news and informed commentaries, reports, features and employs visual storytelling tools such as short videos, documentaries, infographics etc.

Given the shifting landscape of digital media and the growing number of Pakistanis online, Naya Daur attempted to support and strengthen citizen voices and provide a platform to bloggers, v-loggers and reporters so that citizen journalism turns into a responsible and constructive branch of country’s media environment.

While Pakistan’s traditional media has grown over the years, the seemingly ‘vibrant media scene’ suffers from growing corporatization whereby large business groups have acquired most of private print and electronic media. These media houses, especially their television programming, has been co-opted by the country’s powerful political interests. PBN helped a team of editors, reporters and video content creators to challenge this peculiar environment and give citizens a voice to critique and question the mainstream media outlets and their subtle and sometimes deliberate attempts to promote the narratives of the powerful.

Subscribe to ND YouTube channel here

Click here to visit our website.